Picture this, it's 3am Saturday morning and you've just withdrawn £100 to invest in an exhilarating experience at your favourite dance club when Mr Conscience taps you on the shoulder.

You know you shouldn't be spending that money you've put to one side to save, but what the hell it's only twice a month and you can always put it back the following month, can't you? These are the pressures that face the gay community today. With so much temptation it makes investing in your future an easy second best.

Many times in the past I've met with clients who have been through a similar process. They begin with good intentions that normally last for 2-3 months, followed by a few months with heavy bills where savings are less consistent. Before long they find themselves back to square one.

There are a number of ways to help encourage success:

1. Start with an amount you know will not be missed and won't cause resentment. This can be any amount but be realistic.
2. Save for something specific-it helps to have an incentive.
3. Make it difficult to withdraw. It doesn't necessarily have to be a long-term account. Choose a savings account away from your regular account without cashpoint access. Queuing can be very time consuming and gives you time to think.
4. Always commit savings after pay day/start of the month. A standing order is a good idea.
5. If you repay a loan or clear a credit card make sure you don't get used to spending this money again - place half into your savings account.

Now that you have decided to change your habits the next step is to decide who will hold your cash.

You should choose an instant savings account that offers reasonable terms in respect of access, in addition to the best rates of return. You should be aware that even though these accounts do not hold any explicit charges, the providers don't offer accounts for the benefit of their health. They will all take a cut from your interest before you receive it. 

Even though high street banks and building societies are amongst the worst offenders, they still hold a large portion of the pie despite not usually offering the best terms. This due in part to the fact that they must satisfy their shareholders in the form of dividends. In addition they tend to exploit the loyal customer base that won't necessarily shop around.

There are alternatives that are worthwhile exploring - new players who are interested in building a slice for themselves by finding innovative ways of distribution that are cost effective. Good examples are Tesco and Sainsbury who no longer want to sell you a simple loaf of bread - they want to get their hands on your 'real' bread too. They even allow you to pay money in and make withdrawals at the checkout. So not only do you get points at the checkout you get higher interest too. 

I would personally recommend the direct providers who are very keen to make an impression. They offer accounts through the telephone, Internet and post. These methods of distribution reduce costs and therefore provide a greater margin for paying investors.
With these things in mind saving will be a little easier and can open the door to a number of possibilities, i.e. deposit of a new home - this would save paying rent to the landlord; or a nest egg for the future continuing your security and independence. 

Subscribe to the Pink Finance monthly newsletter and keep abreast of what's new on the site by clicking here. Your address will not be shared with any third party and you may unsubscribe at any time.

©2001-2002

Please note that the articles contained within this site were written for Pink Finance and are subject to copyright. They may not be reproduced in any form without prior written permission from the editor. Graphics/images/logos and site design are by John Myers and remain his copyright. Likewise, they may not be reproduced in any form without prior written consent.